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The first venture was transferred from low-level business activities to high-level business activities. The second venture was the use of high-level business activities to govern the low-level business activities. Ecological entrepreneurship and sustainable development are the starting point and the end result of the second venture.
Since 2011, there have been sponsorships initiated by commercial vehicle companies from time to time, proving that the domestic commercial vehicle industry has reached a turning point in its development, and the road to sustainable development for innovation and innovation has been paved at the foot. All enterprises have to focus on scrutiny. The necessity and importance of the second venture. Since 2010, the historical record of production and sales, and the representative companies in the market segments have become even the world's number one, the commercial vehicle market in the first half of 2011 entered the expected downturn period. After the high-speed growth of all companies in 2010, A relatively heavy increase in pressure.
At the same time, as a result of a series of good government policies after the financial crisis, coupled with the need for companies to become bigger and stronger, the drawbacks of overcapacity, excessively high policy dependence, and the tendency of products to stay close to the market have become increasingly apparent. The prospects have spurred the widespread entry of domestic and foreign capital, and have made the industry's competitive situation tense again. It can be said that the commercial vehicle industry is facing key problems such as structural adjustment, industrial upgrading and many other real problems after its rapid growth.
It is inevitable that commercial vehicle enterprises have proposed a second venture at this time. Regardless of the scale of the industry, the level of management, or the overall strength of the leading companies, the commercial vehicle industry has already stood on a relatively high platform and has undergone enormous changes compared to the early stages of development. In addition, at this stage of development, it is difficult for commercial vehicle companies to use the number of production and sales as the sole focus. Market share, operating quality, etc. have become a problem that companies have made great efforts to solve.
As for specific countermeasures, companies have summarized and refined their respective characteristics and industry appeals. These include conventional methods of adjusting the domestic and foreign market structure, improving management levels, and optimizing production modes, and also based on different corporate cultures. Unique improvements in spirit and philosophy. However, the second venture in the commercial vehicle industry is far more than that simple. In the author's opinion, the awakening of self-consciousness centered on the enterprise is the most important thing to support the secondary entrepreneurship of the commercial vehicle industry.
Whether it is an industry or a company, it has held the banner of the market for a long time. Most of them are committed to satisfying the specific demands of users. The truck industry caters to the overload requirements of users and launches 6×2 tractors after weight-loading. The bus industry is deeply entrenched. Production and other phenomena are sufficient to illustrate this. Regardless of the size of the company and its status in the industry, it is not done by itself. The excuse that others would naturally do in the commercial vehicle industry has been so popular for so many years that it has already smoothed the edges of public companies and gradually lost their professional production advantage and market leadership. . Although many predecessors have now challenged this situation, some bad habits in the industry are still entrenched.
In addition, secondary entrepreneurship is generally a top-down enterprise transformation activity that is recognized and initiated by business leaders. The core content is: Business leaders require that company members adjust their working status when they start their own businesses. However, letting all employees understand the importance of secondary entrepreneurship and integrate it into their progress also requires the awakening of employees’ self-awareness. This includes, in addition to the ownership of the company, the participation of participants in the promotion of industry change in the new competitive environment. Consciousness: Regardless of which part of the industry chain you are in, it is an irreplaceable source of power. When employees' vision changes from the production line to the development of the industry, it is possible to truly realize the second venture of the enterprise.
The future of professional achievement is also true for the second venture in the commercial vehicle industry. More professional, need more self-improvement and perfection. It is time for the domestic commercial vehicle industry with a strong market adaptability to say no to blind, short-sighted market demands.
The domestic commercial vehicle market saw a new turning point in heavy truck business in 2011