With the rapid development of China's economy, the level of domestic residents' purchasing power and consumer will also gradually increase, and consumer attitudes will tend to further improve the quality of life. The market demand for liquid foods such as beverages, alcoholic beverages, edible oils and condiments will also grow steadily with the economic development and improvement of people’s living standards. In the long run, the liquid food industry in China, such as beverages, alcoholic beverages, edible oils, and condiments, still has a lot of room for growth. In particular, the increase in spending power in rural areas will greatly stimulate the consumption of liquid foods such as beverages. In short, the rapid development of the downstream industry and people's pursuit of quality of life, will inevitably require companies to invest in the corresponding packaging equipment to meet the needs of production, but also will put higher requirements on the level of high-precision, intelligent, high-speed packaging machinery Therefore, China's liquid food packaging machinery will present a relatively broad market prospects.

Relevant data show that the food and beverage industry occupies an important position in the national economy. In the world, the proportion of investment is also very large. At the same time, it is the largest buyer of packaging machinery, accounting for about 60% of the share.

Recently, the German trade association VDMA stated that the world packaging machinery has been increasing for many years. In 2008, the global packaging machinery market reached 14.6 billion euros (about 20.6 billion US dollars). In 2009, due to the economic recession, demand and exports declined. However, the global market began to improve in 2010. The global industrial analyst GIA report shows that the global packaging machinery market in 2010 reached US$32.5 billion. With the demand of emerging markets, it is estimated that sales in 2015 will exceed US$40 billion. The MPI Group reported that although manufacturing plants around the world continue to reduce production capacity, nearly half of the companies plan to increase their spending on production equipment. In particular, MPT mentioned that distributed servo technology systems that reduce energy consumption will be a trend for packaging machinery.

As we all know, the application of filling machines can realize high-volume production of food, medicine, and daily chemical companies, which in turn helps manufacturers to achieve high-speed production. The past bottling line systems have many shortcomings, including high procurement costs, large and heavy equipment, installation difficulties, and high maintenance costs.

Now that defects in filling lines have been replaced by advanced technology and new filling line systems, more and more companies are paying attention to and using filler lines. They are beginning to realize the benefits of filling lines. . Filling production lines play an important role in food, pharmaceutical, and daily chemical production companies. Optimizing the filling production line has a direct bearing on the quality of products and the efficiency of production, and has therefore become a topic of concern for major manufacturers.

Through the simulation, the introduction of modified plastic technology means and funding, as well as global procurement, the degree of production of packaging machinery in China and the level of industrial design can be carried out quickly. However, the monopoly of foreign companies still exists. At the same time, many companies do not produce single products. The need for packaging machinery is not limited to just one species. It is not difficult to predict that the future mainstream direction of the packaging machinery industry should be energy-saving and recyclable, and high-tech intelligence. At present, China's vertical packaging machines, secondary packaging machines, bag packaging machines, heavy bag packaging machines, vacuum packaging machines, packaging production lines, automatic weighing machines and other packaging technologies are in the forefront of the world, and of course the world's top packaging technology Still need to continuously improve the level of research and development and optimize the packaging technology.

Beverage packaging is an integral part of the beverage market. In the situation where the beverage trend continues to rise, it looks promising. However, due to the price war in the beverage market, beverage companies, including internationally renowned brands, have almost equal control over packaging costs. Harsh, so that domestic beverage packaging manufacturers have almost no profit at all. At the same time, it has been squeezed by the upstream industries (raw materials), the competition in the same industry, and the downstream enterprises (customers), and the severe test of the low profit era of the packaging industry. Enterprises with weak economic strength will face greater pressure to survive. Between packaging companies It will also expand the scale of the industry through mergers and reorganizations to increase overall competitiveness.

China's domestic liquid food packaging machinery market competition status is represented by three levels: high, medium, and low-end: The low-end market is mainly a large number of small and medium-sized enterprises, producing a large number of low-level, low-grade, low-priced products. Extensively distributed in Zhejiang, Jiangsu, Guangdong and Shandong; mid-market is a company with certain economic strength and new product development capabilities, but their products are more imitation, less innovation, overall technology is not high, and product automation The level is low and it cannot enter the high-end market. In the high-end market, companies that can produce mid-range and high-end products have emerged. Some of the products they produce have reached the international advanced level. They can compete with similar products of large multinational companies in the domestic market and some overseas. Positive competition in the market, such as Jiangsu Xinmeixing, Guangzhou Delta, and so on. According to the research report on beverage packaging machinery industry trends and investment opportunities, overall, China is still in a fierce competition in the low-end market, and imports are still high in the high-end market. With the continuous development of new domestic products, continuous breakthroughs in new technologies and domestic The significant price/performance advantages of the equipment will reduce the market share of imported equipment in China's liquid food packaging machinery market year by year. Instead, it will increase the export capacity of domestic equipment.

In the increasingly fierce market environment of the industry, if the market dynamics and development trend of the industry development cannot be accurately determined, timely technical upgrades and business model innovations will be carried out, along with the continuous development and expansion of other SMEs and foreign companies to accelerate the establishment of factories in China. With its localized operation, the risk of market competition faced by the state liquid beverage machinery enterprises will increase.