Yuchai Heavy Industry Goes Upstream and March Excavator Sales Break Thousands


After Yuchai Heavy Industry achieved a record high in domestic sales in February and increased by 150% year-on-year, in March, the company’s domestic sales achieved the target of “Chongqin”, and sales of excavators (domestic) totaled 1008 units, a year-on-year increase of 25%; The amount has increased by 39% year-on-year, creating the history of the first single-month domestic sales break through the 1,000-unit mark since its establishment.

In the face of the unfathomable international financial crisis, Yuchai Heavy Industry launched the "Chunlei Action" marketing program, "Points to send all series of BMW", "Golden Bull Cultivate Spring" spree and "buy Yuchai excavator, award light of Wuling" A series of incentive measures have created a boom in sales throughout the country. Especially in the Yuegao area, Yuchai Heavy Industry won 13 "Vangling Light" vans in the form of a lucky draw, which inspired the dealers' great enthusiasm.
View related topics: Yuchai won the "China Brand Annual Award NO.1" (internal combustion engine) title in 2007